Culture and Technology: How AI Can Support Event Accessibility

Accessibility today is not a “nice-to-have” - it’s a legal requirement and, more importantly, an opportunity to reach wider audiences and deliver better experiences.Since June 28, 2025, the European Accessibility Act (EAA) has been in force across the EU, covering services such as event websites, apps, registration, and payment systems. Organizers are now required to make their digital tools and content accessible - and artificial intelligence (AI) can play a crucial role in making that possible.
What AI Can Do for Event Accessibility
1) Real-time captions (ASR – Automatic Speech Recognition)AI systems can transcribe speech into text instantly, generating live captions for audiences who are Deaf or hard of hearing - or anyone in a noisy environment. It’s also useful for multilingual audiences. The best practice is a hybrid model: AI-generated captions verified by a human editor during key moments (such as VIP speeches or live broadcasts).
2) Multilingual translation in real time“Bring Your Own Device” (BYOD) solutions allow visitors to scan a QR code and access live captions or translations directly on their phones - no extra app required. This approach improves inclusivity, reduces technical barriers, and increases participation among international audiences.
3) Post-event accessibilityAI can automatically generate transcripts, subtitles, and summaries for recorded sessions. This supports WCAG 2.1compliance (captions for recorded media) and ensures that people who couldn’t attend live still benefit from the content.
4) Emerging directions: AI avatars and sign language learning toolsDevelopers are working on browser-based sign language avatars and AI-driven educational tools for learning and recognizing sign language gestures. While still evolving, these technologies have the potential to greatly expand access to online cultural content.
Legal and Standards Framework
- European Accessibility Act (EAA):Effective from June 2025, it harmonizes accessibility requirements across the EU. It applies to digital products and services related to events - websites, apps, ticketing systems, and communication tools. Beyond compliance, it helps organizers gain a competitive advantage and reduce legal risks.More info: European Accessibility Act - European Commission
- WCAG 2.1 (Web Content Accessibility Guidelines):Key success criteria include:
- SC 1.2.4: Captions for live content (Level AA)
- SC 1.2.2: Captions for pre-recorded content (Level A)Following these standards ensures your content is both legally compliant and user-friendly.
- More info: WCAG 2.1 - W3C Web Accessibility Initiative (WAI)
How to Implement AI Accessibility – 6-Step Plan
Accessibility Audit:Review UX, color contrast, keyboard navigation, and ticketing forms for EAA/WCAG compliance.
Identify critical segments:Highlight moments requiring the highest caption accuracy (opening sessions, Q&As, keynotes).
Select your captioning model:
- AI-only (low-cost)
- Hybrid (AI + human review) - recommended for key segments
- Full CART (professional stenographer) - for official or broadcast events
Ensure multilingual access:Use QR-based BYOD solutions and translated key slides to include non-native audiences.
Post-event accessibility:Provide transcripts, captions for recordings, and summaries for key sessions.
User testing:Involve organizations of people with disabilities and plan for continuous improvement.
Pitfalls and Best Practices
- Accuracy matters.AI captions can struggle with background noise, accents, or proper names. Always prepare a glossary and human verification for important events.
- Synchronization and clarity.Captions should be in sync, include speaker identification, and describe sound effects. This is both a WCAG requirement and an accessibility best practice.
- End-to-end accessibility.Accessibility isn’t just captions - it’s the entire event journey: website navigation, registration, payment flow, communication, and physical access. That’s what the EAA expects.
Quick Checklist for Event Organizers
- Website and app compliant with WCAG 2.1
- Live captions during main sessions (AI/hybrid/CART)
- Subtitles and transcripts for recordings (VOD)
- QR-based access to captions and translations
- EAA compliance for digital services (ticketing, payments, etc.)
Summary
AI won’t make an event fully accessible on its own, but it can make accessibility faster, cheaper, and more scalable. Automated captions, translations, and post-event transcripts help organizers meet legal standards and make culture truly open to all.
When combined with WCAG best practices and EAA compliance, AI becomes a powerful tool to ensure everyone - regardless of ability - can participate fully in cultural life.